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Sally Balcombe

Sally joined the Museum of London Board of Governors in 2013.

Sally Balcombe is currently the Chief Executive of Visit Britain, the national tourism agency.

She is also Non-Executive Director of an online specialist hotel business and started her career in travel with ten years at British Airways, undertaking a variety of global roles that included running the international holiday business.

Following a period at the TUI travel group, managing a collection of specialist companies, Sally moved to leading roles the online and technology sectors.

She was the Commercial Director of Opodo, a pan-European online travel agency, and most recently Chief Marketing Officer at Travelport, a global distribution company that also provides technology solutions to businesses. Additionally she was a Non-Executive Director of eNett, a global online payment solutions business based in Australia.