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The Museum of London has spent decades collecting objects that tell the story of the city. We’ve got over seven million items in our collections, from prehistoric flint axes to the London 2012 Olympic cauldron. But we can’t easily capture what Londoners do in their everyday lives, or what they think and feel about the city we share. We want to understand how people see London, and how they think — or hope, or fear — it might change in the future. That's why we're launching #LondonView, a year-long project to share photos and posts on social media that show how people see London.
The Museum of London's City Now City Future season, from 18 May 2017 to April 2018, is all about how people survive and thrive in cities across the world. It also asks how we can expect London to change during the next century, and how the people who live here want it to change. #LondonView will ask people what they think and see in the city. We'll display these images at the Museum of London and may add a selection to our permanent collections.
You can see the first images of the #LondonView campaign here.
Every week, we’ll ask a different question about life in the city, on Facebook, Twitter and Instagram, using #LondonView. We’re using social media aggregator Stackla to collect these posts, to create a living picture of how people see the city. We'll then curate, remix and play back these posts during the City Now City Future season, sharing different views of the city we share.
We're going to be sharing a moderated selection of posts tagged with #LondonView on our website and social media channels, giving a snapshot of what the city is thinking about. We'd also like to put the best and most interesting images on display at the Museum of London, and on posters across the city. We'll contact the authors to ask for permission. Our curators may also add selected posts and images to the Museum of London collection, creating a permanent record of Londoners' views in 2017-18.
No, we're interested in everyone's views of the city. We'll collect any posts that have the #LondonView hashtag, so if you live outside London, or are just visiting it, we'll still gather your view.
We’ll only be collecting posts with the #LondonView hashtag in them, so if you don't include this in your message, we won't collect it. If you change your mind after using the hashtag, contact [email protected] with the name of your account and the post you'd like removed. We’ll remove the image from public display and won't use it anywhere else in the campaign.
If you have any other questions, feel free to contact us on social media or by email.
Learn about City Now City Future, the Museum of London's first ever year-long season, exploring the future of urban life.
Discover the incredible archaeology of London uncovered during the Crossrail Project.
An unassuming account book hides cartoons and jokes from bored Victorian youngsters.